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Precision Press Releases is placing this copy for the search engines to understand what Robin Meyers and her press release writing company does. To learn more about Precision Pres releases and Press Release - Copywriter, Please see the above press release flash website.

Many individuals and large corporations require their news, events and other newsworthy information to be written in such a way as to be presented, submitted and accepted by the media at large, and by press release distribution companies in particular. Companies like PRWeb and PR Web and PRNewswire and PR News wire, Reuters, ereleases, PRFree and many more - New York Times, Washington Times, Los Angeles Times, Wall Street Journal and more.

Virtualy the same kind of writer - someone who will pull your facts and news together and write a press release for distribution, etc. A writer who is familiar with the pres release rules and writing structures required to write an acceptable press release.

A press release or press statement is a written or recorded communication directed at members of the news media for the purpose of announcing something claimed as having news value. Typically, it is mailed, faxed, or e-mailed to assignment editors at newspapers, magazines, radio stations, television stations, and/or television networks. Sometimes news releases are sent for the purpose of announcing news conferences.

A press release is different from a news article. A news article is a compilation of facts developed by journalists published in the news media, whereas a press release is designed to be sent to journalists in order to encourage them to develop articles on the subject. A press release is generally biased towards the objectives of the author.

The use of news releases is common in the field of public relations, the aim of which is to attract favorable media attention to the PR firm's client, and publicity, the aim of which is to attract favorable media attention for products marketed by the client.

While there are several types of press releases (such as general news releases, event releases, product press releases, and more recently social media press releases), press releases very often have several traits of their structure in common. This helps journalists separate press releases from other PR communication methods, such as pitch letters or media advisories. Some of these common structural elements include:

Headline - used to grab the attention of journalists and briefly summarize the news.
Dateline - contains the release date and usually the originating city of the press release.
Introduction - first paragraph in a press release, that generally gives basic answers to the questions of who, what, when, where and why.
Body - further explanation, statistics, background, or other details relevant to the news.
Boilerplate - generally a short "about" section, providing independent background on the issuing company, organization, or individual.
Media Contact Information - name, phone number, email address, mailing address, or other contact information for the PR or other media relations contact person.
Some public relations firms send out video news releases (VNRs) which are pre-taped video programs that can be aired intact by television stations. Often, the VNRs are aired without the stations' identifying or attributing them as such.

Television news viewers can often detect the use of VNRs within television newscasts; for example, many movie-star "interviews" are actually VNRs, taped on a set which is located at the movie studio and decorated with the movie's logo. Another frequent example of VNRs masquerading as news footage is videotapes of particular medical "breakthroughs," that are really produced and distributed by pharmaceutical companies for the purpose of selling new medicines.

Recently, many broadcast news outlets have discouraged the use of VNR's. Many stations, citing an already poor public perception, want to increase their credibility. Public relations companies are having a tougher time getting their pre-edited video aired.

News releases have been a large source of criticism against various types of journalists, who sometimes rely on them heavily. Many articles in the business press, particularly, are little more than recycled press releases. Some people criticize writers for creating articles in this way, contending that it constitutes free advertising for the company on whose behalf the press release was issued, especially if it is not contrasted with criticism of that company or product in the same article. On the other hand, few dispute that news releases remain a valuable way for media to be made aware of new products and services, and recent and upcoming events of interest.

Press release outlets include:

The Columbus Dispatch
USA Today
The Wall Street Journal
The New York Times
International Herald Tribune
New York Daily News
Los Angeles Times
The New York Post
Chicago Tribune
The Washington Post
The Washington Times
The Hartford Courant
Newsday
Sun-Sentinel
The Miami Herald
Chicago Sun-Times
Houston Chronicle
The Dallas Morning News
The Daily Texan
The Seattle Times
The Boston Globe
The Newark Star-Ledger
The Atlanta Journal-Constitution
The Post and Courier
The San Francisco Chronicle
The Arizona Republic
The Star Tribune
The St. Paul Pioneer Press
The Philadelphia Inquirer
The Philadelphia Daily News
The Baltimore Sun
Pittsburgh Tribune-Review
Pittsburgh Post-Gazette
The Cavalier Daily
The East Carolinian
Cleveland Plain Dealer
Boston Herald
The Detroit Free Press
The Detroit News
The Lansing State Journal
Orange County Register
The San Diego Union-Tribune
The Seattle Post-Intelligencer
The Oregonian
The Virginian-Pilot
Belleville News-Democrat
"Knoxville News-Sentinel"
Terre Haute Tribune-Star
And a list of television and cable stations that use press releases to disseminate information are:
San Francisco, California
KFWB - Los Angeles, California (since March 11, 1968)
KNX - Los Angeles, California
KOMO - Seattle, Washington (Fisher Communications)
KQV - Pittsburgh, Pennsylvania (Calvary, Inc.)
KYW - Philadelphia, Pennsylvania
WBBM - Chicago, Illinois
WBZ - Boston, Massachusetts
WCBS - New York City (since August 28, 1967)
WINS - New York City (since April, 1965)
WTOP - Washington, D.C. (Bonneville International)
WWJ - Detroit, Michigan
TVP3 - Poland
3/24 - Catalonia
TVE Canal 24 Horas - Spain
BBC News 24 - United Kingdom - English
BBC World - United Kingdom - English
BBC World India - United Kingdom & India
CBC Newsworld - Canada
CCTV4 - China
CCTV9 - China
DD News - India
France 24 - France - multiple languages; French, English,
RaiNews24 - Italy
RDI - Canada (French)
SVT 24 - Sweden
YLE 24 - Finland
Voice of America - USA - English
24 - Ukraine
ABC News Now - USA - English
ABS-CBN News Channel (ANC) - Philippines - English/Filipino
Al-Arabiya - Dubai, UAE - Arabic
Al Jazeera - Qatar - Arabic
Al Jazeera English - international (broadcasting centres in GEO News - Pakistan - Urdu
ARY One World - Pakistan - Urdu
ASAHI NEWSTAR - Japan
Bloomberg Television - USA - English
Cable News - Hong Kong
CablePulse 24
Channel NewsAsia - Singapore
CNBC - USA - English
CNC3 - Trinidad and Tobago
CNN/US - USA - English
CNN Airport Network - USA - English
CNN en Español
CNNfn (closed 2004) - USA - English
CNN Headline News - USA - English
CNN International - international (multiple feeds) - English
CNN Pipeline (2005) - USA - English
CNN Plus (1999) - USA - English
CNN/SI (CNN/Sports Illustrated) (closed 2002) - USA - English
CNN TÜRK (1999)
CTV Newsnet - Canada
CablePulse 24 - Canada
Court TV - USA - English
ESPNEWS - USA - English
Euronews - Europe - multiple languages
Fox News Channel - USA - English
Globovisión - Venezuela
iTélé - France
Kanal 5 - Ukraine
LCI - France
LCN - Canada
mbn - South Korea
Metro TV - Indonesia - Indonesia, English, Chinese
MSNBC - USA - English
N24 - Germany - German
n-tv - Germany - German
NDTV 24x7 - India
NDTV India - India
NDTV Profit - India
Nikkei CNBC - Japan
Nittere NEWS24 - Japan
Noticias ECO (closed 2001)
Orbit News - Europe-Middle East - Rebroadcasts of American news
Russia Today - Russia - English
SIC Notícias Portugal
Sky News - United Kingdom - English
Sky News Australia - Australia
Sky News Ireland - Republic of Ireland & Northern Ireland
Sky News New Zealand - New Zealand
Sky News Italia - Italy
Sky TG24 - Italy - Italian
TBS News Bird - Japan
TVBN - Hong Kong
TV 2 News - Denmark
TV 2 Nyhetskanalen - Norway
TVN24 - Poland
TeleSUR
The Weather Channel - USA - English
YTN - South Korea
Zee News - India